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Callicarpa americana: American Beautyberry for Fall Berries

Callicarpa americana – Violet-Magenta Berry Spectacle

American beautyberry produces small lavender-pink spring flowers, but it's grown for its spectacular violet to magenta berries that appear in October. Massed in tight bunches encircling branches, they're vivid against deep-green leaves.

Growing Tips

Thrives in poor soil, sun or part shade. Self-seeds; looks best planted in groups. Propagate via softwood cuttings in spring or semi-ripe cuttings with bottom heat in summer. Watch for scale, mildew, dieback, leaf scorch, fungal leaf spot.

Quick Reference

  • Height: 6–10 ft.
  • Spread: 3–6 ft.
  • Light: Full sun to part shade
  • Moisture: Adaptable
  • Bloom: Spring (pink, purple)
  • Fruit: Fall (violet-magenta berries)
  • Features: Native, attracts birds, self-seeds

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